Once you’ve written your text, read it out loud.

Remember, you will be reading the text out loud in front of a camera or microphone.

• Are you running out of breath? Then the sentences are too long.
• Are you stumbling over words? Then there’s too much jargon.

Rewrite the text so that you can read it out loud easily and fluently.

At the end of each script, ask yourself: «So what?»

• Is this interesting?
• Is my message coming across?
• How can I make this more concise?
• Will learners understand what I’m saying?
• What insights have learners gained?

Again: put yourself in the learners’ shoes and think like a learner.